![]() ![]() And while giving your avatar branded shoes is one thing, it's hard to imagine a metaverse giving you the accurate, tactile feeling of actually test-driving a real car. ![]() Hyundai's out here planning to let Roblox players drive its cars in a so-called "Mobility Adventure". ![]() You can already see the parallels with current metaverse thinking. Why would anybody go into a lame Adidas mall in Second Life when Second Life has an interactive Metropolis or an immersive experience for some Battlestar Galactica roleplay? Why would you go to the Adidas store?" "There's a lot of stories like, Adidas came in saying 'we've got to go into Second Life because there's millions of people and we got to put our billboard in front of them' and they built a really crappy Adidas mall and nobody showed up," said Drax. Virtual worlds help our players come to terms with who they really are. ![]()
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